Every module

Four engines. Everything they touch.

What ecomwizzard does, in detail — and all of it is included, free, for founding merchants. If you're comparing to your current stack, this is the page to skim.

01Fulfillment routing & suppliers

Route every order line to the right supplier. Automatically.

A rules-based routing engine assigns each line to a supplier, 3PL, or warehouse the second the order lands — then gives every supplier a free portal to fulfill, communicate, and hand back tracking.

✓Match by brand, category, SKU, tag, or product id — first-match-wins priority you control.
✓Free supplier portal: ship-to + items + one-click tracking handback, customer contact details hidden.
✓Two-way order-line communication: cancel requests, address changes, stock checks — no email threads.
✓Supplier invoices & payments tracked and sealed; reconciled to the cent.
✓Supplier scorecards: speed, accuracy, and cost per partner.

02Profit analysis

True profit — per order, per product, per day.

Product cost, freight, gateway fees, and ad spend pulled into every order, so contribution profit is a number you can trust — and audit.

✓COGS from supplier invoices and your cost book — every number traces to its source.
✓Per-order profit breakdown: revenue − COGS − freight − fees − ad spend, line by line.
✓Live Today tile with ad-spend pacing + month-end forecast that respects your sales curve.
✓Profit by product: find bestsellers that lose money and sleepers that print it.
✓Gateway fees auto-detected per processor (Stripe, PayPal, Afterpay…).

03Agentic customer service

Every channel in one inbox — with an AI agent that knows the order.

Email, live chat, WhatsApp, Facebook, Instagram, phone, and contact forms in one feed, auto-matched to the customer's orders. Your AI agent drafts replies in your voice, citing your real policies.

✓7 channels live today: Gmail, native live chat, WhatsApp Business, FB Messenger, IG DMs, phone (RingCentral), embeddable contact forms.
✓The order sits next to the conversation: items, tracking, refunds, disputes, Klaviyo history.
✓Autonomy ladder: Shadow Mode (drafts only) → approval → auto-send for low-risk replies.
✓Templates, internal notes, tasks, merge, snooze, satisfaction surveys — full helpdesk, not a toy.
✓Bounce + auto-reply detection so robots never reopen tickets or trigger the AI.

04Multi-store

Every store, every platform, one login.

WooCommerce and Shopify stores side by side — each with its own channels, ad accounts, routing, and profit, switchable in one click.

✓Per-store scoping done right: analytics, channels, and rules never bleed across stores.
✓One supplier network serving all your brands from a single portal login.
✓Platform parity: Woo and Shopify orders look and work identically inside the manager.
✓Team roles + permissions spanning your whole operation.

Orders & customers

Every order in one place, searchable by anything.

Search every order, customer, refund, or payment transaction id across every store. Resync from source on demand.

✓Cross-store order search — by number, email, name, or PayPal/Stripe transaction id.
✓Customer profile with lifetime stats, order history, and every conversation.
✓Refunds + disputes tracked live from Stripe and PayPal.
✓Order timeline with carrier event enrichment via ParcelWill.

Purchase orders

Issue POs to your suppliers in one click.

Merchant-issued purchase orders ride the same supplier portal. Auto-numbered, line-itemized, trackable from draft to received.

✓Per-tenant PO numbering with inline product picker from your synced catalog.
✓Ship-to, expected-by, per-line unit costs.
✓Status flow: draft → sent → in production → shipped → received.
✓Costs flow straight into your profit analysis.

Marketing & ads

Google Ads spend and ROAS next to your real profit.

Connect the Google Ads, Meta, and Google Analytics accounts you own or are authorized to manage. EcomWizzard reads their spend and performance and folds it into your profit math, and account owners can act on it in place — pause or enable a Google Ads campaign, change its budget, or launch a new one (always created paused).

✓Connect via secure Google OAuth — only accounts you own or are authorized to manage.
✓Import Google Ads spend, ROAS, and campaign performance into per-order and blended (MER) profit, automatically.
✓Read-only: EcomWizzard reports on your campaigns and never creates, edits, or manages them.
✓Google Analytics 4 funnel + per-product conversion analytics alongside your sales.
✓Klaviyo: campaign + flow performance, audience growth, per-customer email activity on the CS rail.
✓Today-tile ad-spend forecast before the ad platforms report.

AI everywhere

An operator, not a chatbot.

The AI lives on top of your real data — orders, costs, policies, history — and acts inside your workflows, gated by your approval.

✓Customer-service drafts in your voice with your policies cited.
✓Suggested replies, summaries, and prompts in the inbox.
✓Urgency detection that surfaces what actually needs you.
✓Autonomy levels you dial up only when trust is earned.

See it on your data — free.

Founding merchants get every module above at no cost, with tailored onboarding: we connect your store, set up routing, and train the AI with you. Live in under an hour.

Become a founding merchant →See integrations